Google needs to whoop some Oscars.com ass

I can't believe the people who run the Oscars are this stupid :

If the Academy of Motion Picture Arts & Sciences' aim in forcing YouTube to remove all clips of the Oscars was to somehow reap more money from its ownership of the footage, that would be one thing. But Ric Robertson, head administrator of the Academy, told Variety it was "really not about [protecting that] business opportunity."

The Academy even plans to remove all Oscar clips from its own site to "whet people's appetite for next year's show." I wonder why those Oscar.com clips were allowed online in the first place.

So basically, AMPAS and ABC think that in order to "manage their brand" and encourage people to see their "product" next year, they need to banish all clipped highlights of the show? They think that scarcity of this year's telecast is going to get them more people to sit in front of a couch for four hours next years?

Are they nuts?!

A quarter of a million people have watched just the Farrell, Black and Reilley musical bit I review here. That's not including all the numbers for Ellen Degeneres' opening monologue, Jennifer Hudson's speech, the Dreamgirls performance or Martin Scorcese's win.

Here's another example, like the Brangelina baby photos debacle, of assholes using the Digital Millenium Copyright Act to cover their asses for bad business decisions made. Because you know AMPAS should have capitalized on the show by having EMBED clips at the ready with ads on those suckers.

Yet, they were too stupid, too lazy or both.

Google, seems to be weighing in on using this as an opportunity to pimp-slap the DMCA bitches at AMPAS. As of 2:08am today, the video clips AMPAS demanded be removed are still up at YouTube.

They should really tell AMPAS to fuck off.

If AMPAS are going to be a whore, might as well not pretend you're a laced up virgin. If they're going to be a whore, then learn to make money and have bigger audiences by being fast, flexible and virtually free.

Google should seriously consider fighting this one.

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